Artificial Intelligence Marketing and Predicting Consumer Choice

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81.00 ر.ق

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Artificial Intelligence Marketing and Predicting Consumer Choice

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The ability to predict consumer choice is a fundamental aspect to success for any business. In the context of artificial intelligence marketing, there are a wide array of predictive analytic techniques available to achieve this purpose, each with its own unique advantages and disadvantages. Artificial Intelligence Marketing and Predicting Consumer Choice serves to integrate these widely disparate approaches, and show the strengths, weaknesses, and best applications of each. It provides a bridge between the person who must apply or learn these problem-solving methods and the community of experts who do the actual analysis. It is also a practical and accessible guide to the many remarkable advances that have been recently made in this fascinating field.

Online resources: bonus chapters on AI, ensembles and neural nets, and finishing experiments, plus single and multiple product simulators.

81.00 ر.ق 81.0 QAR 126.00 ر.ق

126.00 ر.ق

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    Tags :
    إرجاع خلال 30 يومًا
    منتجات مكفولة
    توصيل مجاني بقيمة 250 ر.ق فما فوق.
    تفاصيل المنتج
    رمز المنتج 1BO030300319509XXX
    الباركود 9780749479558
    كاتب
    كاتب Dr Steven Struhl
    رقم الصفحة
    رقم الصفحة 272
    ناشر
    ناشر Kogan Page Ltd
    سنة الطبعة
    سنة الطبعة 2017

    SKU &Barcode
    SKU 1BO030300319509XXX
    Barcode 9780749479558
    كاتب
    كاتب Dr Steven Struhl
    رقم الصفحة
    رقم الصفحة 272
    ناشر
    ناشر Kogan Page Ltd
    سنة الطبعة
    سنة الطبعة 2017