Compete better... In a competitive situation our bodies can experience the same level of stress hormones as jumping out of a plane. Competition is often the key to outstanding achievement. But what is it that makes the difference between rising to the challenge and buckling under pressure? Using groundbreaking studies in diverse scientific fields, Bronson and Merryman demonstrate that understanding how to harness our competitive fire means we can perform our best - whether the contest is sporting, academic or in the workplace. Why are men typically prepared to gamble on long or even stupid odds and women...show more